Business Partnerships

WABA builds strong communities by forging lasting relationships—with individuals and partners who power our mission. A yearlong partnership aligns your brand with thousands who actively support a more sustainable, bike-friendly region.

Engage an audience that shares your values and spends with purpose. Our members and supporters:

• Lead healthy, active lifestyles
• Prioritize sustainability and community impact
• Support local businesses and value authenticity
• Have discretionary income and intentional spending habits

Showcase your brand to our loyal, community-minded audience—and gain real value through promotion, activation, and connection.

Ready to Partner with WABA?

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Yearlong Business Partnerships

Flexible, goal-driven partnerships designed around your business.

Yearlong Business Partnerships are ideal for organizations seeking sustained visibility, deeper community connection, and opportunities to engage with WABA members throughout the year— online and in person.

Rather than fixed packages, we work with partners to shape a partnership aligned with your goals, whether that’s brand visibility, community engagement, employee involvement, or mission alignment.

Typical yearlong partnership investments:

• Advocate — $1,250
• Local Leader — $2,500
• Community Champion — $5,000
• Changemaker — $10,000+

Financial contributions unlock opportunities for:

• Brand visibility across WABA’s digital channels
• In-person engagement with our community
• Storytelling and values-based alignment

You may:

• Select a partnership level and sign up directly, or
• Reach out to discuss goals and shape a custom partnership
  

Once you sign up, we’ll follow up to confirm priorities and next steps.

Interested in creating a partnership—contact us to discuss the possibilities  → business@waba.org]

Start a Yearlong Partnership

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Events

Event Sponsorships

Create high-impact, in-person connections through WABA’s signature events.

While Yearlong Business Partnerships provide sustained, year-round engagement, event sponsorship offers a focused, time-bound way to connect with our community in high-energy settings. Many sponsors pair event sponsorship with a yearlong partnership to maximize impact.

WABA Signature Events (2026)

• 50 States Ride — 9/26/26
  
• The Cider Ride — 11/7/26

Each event attracts a passionate, values-driven audience and offers unique opportunities for visibility and connection.

Event Sponsorship Opportunities May Include:

• Promotion through emails, social media, and event websites
• Recognition on ride-day gear (shirts, mugs, giveaways)
• Face-to-face engagement through on-site activations
• Alignment with joyful, sustainability-focused celebrations
  

Event sponsorships are customized to your goals. We’ll work with you to create an experience that delivers value and strengthens your connection to the WABA community.

Interested in sponsoring an event—or pairing sponsorship with a yearlong partnership?

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Our Partners

Meet the partners who are helping move the region forward—one ride, one connection, and one safer street at a time.We’re proud to work alongside these businesses and organizations who share our vision for a more connected, bike-friendly region. Their partnership helps power WABA’s advocacy, education, and community events—and we’re deeply grateful for their support.

For more information about WABA Business Partnership, building a bike friendly business, offering WABA members an extra, and event sponsorship, contact us at business@waba.org.